Business Money Scorecard

Your business deserves a strategy.

12 quick questions. Ranges only — no financial statements needed.

Annual revenue range

1. Revenue

Revenue is predictable month to month.

2. Profitability

I know my profit margin and review it regularly.

3. Cash flow

I have a cash-flow forecast and reserves for slow months.

4. Debt

I understand every business debt, its cost, and its payoff plan.

5. Expenses

I review expenses at least quarterly to find savings.

6. Capital

I know what capital options fit my business and when I'd need them.

7. Marketing

I have a marketing budget tied to measurable results.

8. Customer acquisition

I know what it costs to win a new customer.

9. Business valuation

I have a general sense of what drives my business's value.

10. Owner dependence

The business could run for a month without me.

11. Succession

I have identified who could lead or own the business next.

12. Exit planning

I have thought through how and when I might exit.

This educational profile is not a formal business valuation, financial audit, legal opinion, tax opinion, or investment recommendation.